/* =========================================================
   KSJ Portfolio — page components
   (funnel, flow, dashboard, process)
   ========================================================= */

/* ---------- CINEMATIC SPLASH HERO ---------- */
.cine {
  position: relative;
  min-height: calc(100svh - var(--header-h));
  display: grid;
  place-items: center;
  text-align: center;
  overflow: hidden;
  background: #05070f;
  padding: 80px 24px;
  isolation: isolate;
}
.cine-bg {
  position: absolute;
  inset: 0;
  z-index: -2;
  background-image: url("hero-bg.png");
  background-size: cover;
  background-position: center;
  transform: scale(1.06);
  animation: cineZoom 24s ease-in-out infinite alternate;
}
@keyframes cineZoom {
  from { transform: scale(1.06); }
  to   { transform: scale(1.16); }
}
.cine-overlay {
  position: absolute;
  inset: 0;
  z-index: -1;
  background:
    radial-gradient(ellipse 70% 60% at 50% 50%, rgba(5,7,15,.15) 0%, rgba(5,7,15,.62) 100%),
    linear-gradient(180deg, rgba(5,7,15,.55) 0%, rgba(5,7,15,.2) 35%, rgba(5,7,15,.45) 100%);
}
.cine-inner { position: relative; max-width: 1000px; }

.cine-eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  font-size: clamp(.62rem, 1.1vw, .8rem);
  font-weight: 700;
  letter-spacing: .42em;
  text-transform: uppercase;
  color: rgba(226,232,240,.8);
  margin: 0 0 30px;
  padding-left: .42em;
}
.cine-eyebrow::before, .cine-eyebrow::after {
  content: "";
  width: clamp(20px, 4vw, 46px);
  height: 1px;
  background: linear-gradient(90deg, transparent, rgba(226,232,240,.6));
}
.cine-eyebrow::after { background: linear-gradient(90deg, rgba(226,232,240,.6), transparent); }

.cine-title {
  font-size: clamp(2.2rem, 9.5vw, 3.4rem);
  font-weight: 800;
  letter-spacing: .04em;
  line-height: 1.04;
  color: #fff;
  margin: 0;
  text-transform: uppercase;
  text-shadow: 0 4px 40px rgba(0,0,0,.55);
}
.cine-title .r { color: var(--hero-red, #ff2433); }

.cine-line {
  width: clamp(180px, 28vw, 320px);
  height: 4px;
  margin: clamp(20px, 3vw, 34px) auto;
  background: var(--hero-red, #ff2433);
  border-radius: 4px;
  box-shadow: 0 0 24px rgba(255,36,51,.6);
  transform-origin: center;
}
.cine-name {
  font-size: clamp(1rem, 2.4vw, 1.7rem);
  font-weight: 700;
  letter-spacing: .46em;
  text-transform: uppercase;
  color: #fff;
  margin: 0;
  padding-left: .46em;
  text-shadow: 0 2px 24px rgba(0,0,0,.6);
}
.cine-tag {
  margin: clamp(26px, 4vw, 40px) auto 0;
  max-width: 620px;
  font-size: clamp(.95rem, 1.5vw, 1.14rem);
  font-weight: 500;
  color: rgba(226,232,240,.86);
  line-height: 1.7;
  text-wrap: balance;
  text-shadow: 0 2px 18px rgba(0,0,0,.6);
}
.cine-tag b { color: #fff; font-weight: 700; }

.cine-cta {
  margin-top: clamp(28px, 4vw, 40px);
  display: flex;
  gap: 14px;
  justify-content: center;
  flex-wrap: wrap;
}
.btn--hero {
  background: var(--hero-red, #ff2433);
  color: #fff;
  box-shadow: 0 18px 44px -14px rgba(255,36,51,.7);
}
.btn--hero:hover { transform: translateY(-2px); box-shadow: 0 24px 56px -14px rgba(255,36,51,.8); }
.btn--outline {
  background: rgba(255,255,255,.05);
  border-color: rgba(255,255,255,.4);
  color: #fff;
  backdrop-filter: blur(4px);
}
.btn--outline:hover { background: rgba(255,255,255,.14); transform: translateY(-2px); }

/* Scroll cue */
.cine-scroll {
  position: absolute;
  left: 50%;
  bottom: 26px;
  transform: translateX(-50%);
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 9px;
  color: rgba(226,232,240,.65);
  font-size: .68rem;
  font-weight: 700;
  letter-spacing: .2em;
  text-transform: uppercase;
  z-index: 1;
}
.cine-scroll .mouse {
  width: 24px; height: 38px;
  border: 2px solid rgba(226,232,240,.5);
  border-radius: 13px;
  position: relative;
}
.cine-scroll .mouse::after {
  content: "";
  position: absolute;
  left: 50%; top: 7px;
  width: 4px; height: 7px;
  border-radius: 3px;
  background: rgba(226,232,240,.85);
  transform: translateX(-50%);
  animation: cineWheel 1.6s ease-in-out infinite;
}
@keyframes cineWheel {
  0% { opacity: 0; transform: translate(-50%, 0); }
  35% { opacity: 1; }
  70% { opacity: 0; transform: translate(-50%, 11px); }
  100% { opacity: 0; }
}

/* Entrance animations (transition-based so the end-state is always visible,
   even if the tab is backgrounded and never animates) */
@media (prefers-reduced-motion: no-preference) {
  .cine-eyebrow, .cine-title, .cine-name, .cine-tag, .cine-cta {
    opacity: 0;
    transform: translateY(26px);
    transition: opacity .9s var(--ease), transform .9s var(--ease);
  }
  .cine-scroll {
    opacity: 0;
    transition: opacity .9s var(--ease);
  }
  .cine-line {
    opacity: 0;
    transform: scaleX(0);
    transition: opacity .8s var(--ease), transform .8s var(--ease);
  }
  .cine.is-ready .cine-eyebrow { opacity: 1; transform: none; transition-delay: .15s; }
  .cine.is-ready .cine-title   { opacity: 1; transform: none; transition-delay: .35s; }
  .cine.is-ready .cine-line    { opacity: 1; transform: scaleX(1); transition-delay: .9s; }
  .cine.is-ready .cine-name    { opacity: 1; transform: none; transition-delay: 1.15s; }
  .cine.is-ready .cine-tag     { opacity: 1; transform: none; transition-delay: 1.4s; }
  .cine.is-ready .cine-cta     { opacity: 1; transform: none; transition-delay: 1.6s; }
  .cine.is-ready .cine-scroll  { opacity: 1; transition-delay: 2s; }
}
/* Safety lock — guarantees the final visible state even where the engine
   freezes transitions (background tabs, some preview iframes). */
.cine.is-settled .cine-eyebrow,
.cine.is-settled .cine-title,
.cine.is-settled .cine-line,
.cine.is-settled .cine-name,
.cine.is-settled .cine-tag,
.cine.is-settled .cine-cta,
.cine.is-settled .cine-scroll {
  opacity: 1 !important;
  transform: none !important;
  transition: none !important;
}
.cine.is-settled .cine-scroll { transform: translateX(-50%) !important; }
.cine.is-settled .cine-line { transform: scaleX(1) !important; }

@media (min-width: 760px) {
  .cine-title { white-space: nowrap; font-size: min(6.2vw, 4.8rem); }
}

@media (max-width: 600px) {
  .cine-title { letter-spacing: .02em; }
  .cine-name { letter-spacing: .32em; padding-left: .32em; }
  .cine-scroll { display: none; }
}

/* =========================================================
   CORE APPROACH — 3 pillars (유입 → 전환 → 계약)
   Flows out of the dark cinematic hero
   ========================================================= */
.approach {
  position: relative;
  background:
    radial-gradient(120% 80% at 50% -10%, rgba(37,99,235,.18), transparent 55%),
    linear-gradient(180deg, #05070f 0%, #0a1230 42%, #0b1437 100%);
  color: #fff;
  overflow: hidden;
  padding: clamp(72px, 9vw, 128px) 0 clamp(80px, 9vw, 130px);
}
.approach::after {
  content: "";
  position: absolute; inset: 0;
  background-image:
    linear-gradient(rgba(255,255,255,.035) 1px, transparent 1px),
    linear-gradient(90deg, rgba(255,255,255,.035) 1px, transparent 1px);
  background-size: 58px 58px;
  mask-image: radial-gradient(circle at 50% 30%, #000, transparent 72%);
  -webkit-mask-image: radial-gradient(circle at 50% 30%, #000, transparent 72%);
  pointer-events: none;
}
.approach .container { position: relative; z-index: 1; }
.approach .eyebrow { color: var(--cyan-300); justify-content: center; }
.approach .section-title { color: #fff; }
.approach .lead { color: rgba(226,232,240,.8); }

/* Flow rail: 유입 → 전환 → 계약 */
.flow-rail {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  flex-wrap: wrap;
  margin: 0 auto clamp(34px, 5vw, 52px);
}
.flow-rail .stage {
  display: inline-flex;
  align-items: center;
  gap: 9px;
  font-size: .92rem;
  font-weight: 700;
  letter-spacing: .02em;
  color: #fff;
  white-space: nowrap;
  background: rgba(255,255,255,.06);
  border: 1px solid rgba(255,255,255,.14);
  border-radius: 999px;
  padding: 9px 18px 9px 12px;
}
.flow-rail .stage .d { width: 10px; height: 10px; border-radius: 50%; }
.flow-rail .stage.s1 .d { background: var(--blue-500); box-shadow: 0 0 0 4px rgba(59,130,246,.22); }
.flow-rail .stage.s2 .d { background: var(--cyan-400); box-shadow: 0 0 0 4px rgba(56,189,248,.22); }
.flow-rail .stage.s3 .d { background: var(--hero-red, #ff2433); box-shadow: 0 0 0 4px rgba(255,36,51,.22); }
.flow-rail .arr { color: rgba(148,163,184,.7); display: grid; place-items: center; }
.flow-rail .arr svg { width: 22px; height: 22px; }

/* Pillar grid */
.pillars {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: clamp(18px, 2.4vw, 26px);
  align-items: stretch;
}
.pillar {
  position: relative;
  display: flex;
  flex-direction: column;
  background: linear-gradient(180deg, rgba(255,255,255,.07), rgba(255,255,255,.03));
  border: 1px solid rgba(255,255,255,.12);
  border-radius: 22px;
  overflow: hidden;
  box-shadow: 0 24px 60px -28px rgba(0,0,0,.7);
  transition: transform .35s var(--ease), box-shadow .35s var(--ease), border-color .35s;
}
.pillar:hover {
  transform: translateY(-7px);
  border-color: rgba(125,211,252,.45);
  box-shadow: 0 36px 80px -28px rgba(8,16,40,.9), 0 0 0 1px rgba(125,211,252,.18);
}
.pillar-media {
  position: relative;
  aspect-ratio: 16 / 10;
  overflow: hidden;
}
.pillar-media img {
  width: 100%; height: 100%;
  object-fit: cover;
  transition: transform .7s var(--ease);
}
.pillar:hover .pillar-media img { transform: scale(1.07); }
.pillar-media::after {
  content: "";
  position: absolute; inset: 0;
  background: linear-gradient(180deg, rgba(8,16,40,0) 45%, rgba(8,16,40,.55) 100%);
}
.pillar-num {
  position: absolute;
  top: 14px; left: 14px;
  z-index: 1;
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-size: .74rem;
  font-weight: 800;
  letter-spacing: .12em;
  color: #fff;
  background: rgba(8,16,40,.55);
  backdrop-filter: blur(6px);
  border: 1px solid rgba(255,255,255,.18);
  border-radius: 999px;
  padding: 7px 13px 7px 8px;
}
.pillar-num b {
  width: 24px; height: 24px;
  border-radius: 7px;
  display: grid; place-items: center;
  font-size: .8rem;
  color: #fff;
}
.pillar.p1 .pillar-num b { background: var(--blue-500); }
.pillar.p2 .pillar-num b { background: var(--cyan-500, var(--cyan-400)); color: #06283d; }
.pillar.p3 .pillar-num b { background: var(--hero-red, #ff2433); }
.pillar-stage {
  position: absolute;
  top: 14px; right: 14px;
  z-index: 1;
  font-size: .76rem;
  font-weight: 700;
  color: #fff;
  white-space: nowrap;
  border-radius: 999px;
  padding: 6px 13px;
  border: 1px solid rgba(255,255,255,.2);
  background: rgba(8,16,40,.5);
  backdrop-filter: blur(6px);
}
.pillar-body {
  flex: 1;
  display: flex;
  flex-direction: column;
  padding: 24px 24px 26px;
}
.pillar-body h3 {
  margin: 0 0 11px;
  font-size: 1.24rem;
  font-weight: 700;
  letter-spacing: -0.02em;
  color: #fff;
  line-height: 1.32;
}
.pillar-body p {
  margin: 0;
  font-size: .96rem;
  color: rgba(226,232,240,.78);
  line-height: 1.66;
}
.pillar-tools {
  margin-top: 18px;
  padding-top: 16px;
  border-top: 1px solid rgba(255,255,255,.1);
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
}
.pillar-tools span {
  font-size: .76rem;
  font-weight: 600;
  color: rgba(226,232,240,.9);
  background: rgba(255,255,255,.07);
  border: 1px solid rgba(255,255,255,.12);
  border-radius: 8px;
  padding: 5px 11px;
  white-space: nowrap;
}
.pillar-result {
  margin-top: auto;
  padding-top: 18px;
  display: flex;
  align-items: center;
  gap: 9px;
  font-size: .9rem;
  font-weight: 700;
  color: var(--cyan-300);
}
.pillar.p3 .pillar-result { color: #ff6b76; }
.pillar-result svg { width: 17px; height: 17px; flex: none; }

@media (max-width: 880px) {
  .pillars { grid-template-columns: 1fr; max-width: 460px; margin-inline: auto; }
}
@media (max-width: 600px) {
  .flow-rail .stage { font-size: .82rem; padding: 8px 14px 8px 10px; }
  .flow-rail .arr svg { width: 18px; height: 18px; }
}

/* ---------- HERO ---------- */
.hero {
  position: relative;
  background: var(--grad-navy);
  color: var(--white);
  overflow: hidden;
  padding: clamp(70px, 9vw, 120px) 0 clamp(80px, 9vw, 120px);
}
.hero::before {
  content: "";
  position: absolute;
  top: -30%; right: -10%;
  width: 60%; height: 120%;
  background: radial-gradient(circle at 60% 40%, rgba(56,189,248,.22), transparent 60%);
  pointer-events: none;
}
.hero::after {
  content: "";
  position: absolute;
  inset: 0;
  background-image:
    linear-gradient(rgba(255,255,255,.04) 1px, transparent 1px),
    linear-gradient(90deg, rgba(255,255,255,.04) 1px, transparent 1px);
  background-size: 56px 56px;
  mask-image: radial-gradient(circle at 30% 40%, #000, transparent 75%);
  -webkit-mask-image: radial-gradient(circle at 30% 40%, #000, transparent 75%);
  pointer-events: none;
}
.hero .container { position: relative; z-index: 1; }
.hero-grid {
  display: grid;
  grid-template-columns: 1.05fr .95fr;
  gap: clamp(36px, 5vw, 72px);
  align-items: center;
}
.hero-badge {
  display: inline-flex;
  align-items: center;
  gap: 9px;
  font-size: .82rem;
  font-weight: 600;
  color: var(--cyan-300);
  background: rgba(56,189,248,.1);
  border: 1px solid rgba(56,189,248,.28);
  border-radius: 999px;
  padding: 8px 16px;
  margin-bottom: 26px;
}
.hero-badge .dot {
  width: 8px; height: 8px; border-radius: 50%;
  background: var(--cyan-400);
  box-shadow: 0 0 0 4px rgba(56,189,248,.25);
}
.hero h1 {
  font-size: clamp(1.95rem, 3.9vw, 3.05rem);
  line-height: 1.24;
  font-weight: 800;
  letter-spacing: -0.035em;
  margin: 0 0 24px;
  text-wrap: pretty;
}
.hero h1 .gradient-text { background: var(--grad-text); -webkit-background-clip: text; background-clip: text; -webkit-text-fill-color: transparent; }
.hero-sub {
  font-size: clamp(1rem, 1.5vw, 1.16rem);
  color: rgba(226, 232, 240, .82);
  max-width: 560px;
  margin: 0 0 34px;
  text-wrap: pretty;
}
.hero-cta { display: flex; gap: 14px; flex-wrap: wrap; margin-bottom: 40px; }
.hero-stats {
  display: grid;
  grid-template-columns: repeat(4, auto);
  gap: clamp(20px, 3vw, 40px);
  padding-top: 30px;
  border-top: 1px solid rgba(255,255,255,.12);
}
.hero-stat .n {
  font-size: clamp(1.5rem, 3vw, 2.1rem);
  font-weight: 800;
  letter-spacing: -0.03em;
  line-height: 1;
  display: flex; align-items: baseline; gap: 2px;
}
.hero-stat .n .u { font-size: .5em; color: var(--cyan-300); font-weight: 700; }
.hero-stat .n .p { font-size: .62em; color: var(--cyan-300); font-weight: 800; }
.hero-stat .l { margin-top: 8px; font-size: .82rem; color: rgba(148,163,184,.95); font-weight: 500; }

/* ---------- FUNNEL DIAGRAM (vertical) ---------- */
.funnel {
  position: relative;
  background: rgba(13, 23, 54, .55);
  border: 1px solid rgba(255,255,255,.12);
  border-radius: var(--radius-lg);
  padding: 30px 26px;
  box-shadow: inset 0 1px 0 rgba(255,255,255,.06), 0 20px 50px -20px rgba(0,0,0,.5);
}
.funnel-head {
  display: flex; align-items: center; justify-content: space-between;
  margin-bottom: 22px;
}
.funnel-head .t { font-size: .82rem; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--cyan-300); }
.funnel-head .live { display: inline-flex; align-items: center; gap: 7px; font-size: .76rem; color: rgba(148,163,184,.95); }
.funnel-head .live i { width: 7px; height: 7px; border-radius: 50%; background: #34d399; box-shadow: 0 0 0 3px rgba(52,211,153,.25); }
.funnel-steps { display: flex; flex-direction: column; gap: 9px; }
.fstep {
  margin-inline: auto;
  width: 100%;
  border-radius: 12px;
  padding: 15px 18px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 12px;
  background: linear-gradient(120deg, rgba(37,99,235,.4), rgba(56,189,248,.28));
  border: 1px solid rgba(255,255,255,.14);
  opacity: 0;
  transform: translateY(10px) scale(.97);
  transition: opacity .5s var(--ease), transform .5s var(--ease), box-shadow .5s;
}
.fstep.is-lit { opacity: 1; transform: none; }
.fstep:hover { box-shadow: 0 0 0 1px rgba(56,189,248,.5), 0 14px 30px -12px rgba(56,189,248,.5); }
.fstep .label { display: flex; align-items: center; gap: 11px; font-weight: 700; font-size: .98rem; color: #fff; white-space: nowrap; }
.fstep .ic { width: 30px; height: 30px; flex: none; border-radius: 9px; background: rgba(255,255,255,.16); display: grid; place-items: center; }
.fstep .ic svg { width: 17px; height: 17px; }
.fstep .val { font-size: .82rem; font-weight: 700; color: var(--cyan-300); white-space: nowrap; }
/* progressive narrowing for funnel feel */
.fstep[data-step="0"] { width: 100%; }
.fstep[data-step="1"] { width: 92%; }
.fstep[data-step="2"] { width: 84%; }
.fstep[data-step="3"] { width: 76%; }
.fstep[data-step="4"] { width: 68%; }
.fstep[data-step="5"] {
  width: 60%;
  background: linear-gradient(120deg, #2563eb, #38bdf8);
  border-color: rgba(125,211,252,.6);
  box-shadow: 0 14px 34px -10px rgba(56,189,248,.6);
}
.fconnector { width: 100%; display: flex; justify-content: center; margin: -3px 0; }
.fconnector svg { width: 16px; height: 12px; color: rgba(125,211,252,.55); }

/* ---------- HORIZONTAL FLOW ---------- */
.flow {
  display: flex;
  align-items: stretch;
  gap: 0;
  flex-wrap: wrap;
}
.flow-node {
  flex: 1 1 150px;
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 22px 20px;
  text-align: center;
  box-shadow: var(--shadow-sm);
  position: relative;
  z-index: 1;
  transition: transform .3s var(--ease), box-shadow .3s, border-color .3s;
}
.flow-node:hover { transform: translateY(-4px); border-color: var(--blue-400); box-shadow: var(--shadow-md); }
.flow-node .fi {
  width: 46px; height: 46px; margin: 0 auto 13px;
  border-radius: 13px;
  display: grid; place-items: center;
  background: linear-gradient(135deg, rgba(37,99,235,.12), rgba(56,189,248,.16));
  color: var(--accent);
}
.flow-node .fi svg { width: 23px; height: 23px; }
.flow-node .ft { font-weight: 700; font-size: 1rem; color: var(--navy-800); letter-spacing: -0.01em; }
.flow-node .fd { margin-top: 6px; font-size: .85rem; color: var(--ink-soft); }
.flow-arrow {
  flex: 0 0 38px;
  display: grid; place-items: center;
  color: var(--blue-400);
}
.flow-arrow svg { width: 22px; height: 22px; }
@media (max-width: 760px) {
  .flow { flex-direction: column; align-items: stretch; }
  .flow-arrow { flex: none; transform: rotate(90deg); padding: 4px 0; }
}

/* ---------- KPI DASHBOARD ---------- */
.dash {
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  box-shadow: var(--shadow-md);
  overflow: hidden;
}
.dash-top {
  display: flex; align-items: center; justify-content: space-between;
  padding: 18px 24px;
  border-bottom: 1px solid var(--line);
  background: var(--gray-50);
  flex-wrap: wrap; gap: 10px;
}
.dash-top .dt { display: flex; align-items: center; gap: 10px; font-weight: 700; color: var(--navy-800); }
.dash-top .dots { display: flex; gap: 6px; }
.dash-top .dots i { width: 11px; height: 11px; border-radius: 50%; background: var(--gray-300); }
.dash-top .dots i:nth-child(1) { background: #fb7185; }
.dash-top .dots i:nth-child(2) { background: #fbbf24; }
.dash-top .dots i:nth-child(3) { background: #34d399; }
.dash-stages {
  display: grid;
  grid-template-columns: repeat(5, 1fr);
}
.dstage {
  padding: 22px 20px;
  border-right: 1px solid var(--line);
}
.dstage:last-child { border-right: none; }
.dstage-h {
  display: flex; align-items: center; gap: 8px;
  font-size: .8rem; font-weight: 800; letter-spacing: .04em;
  color: var(--accent);
  margin-bottom: 16px;
}
.dstage-h b {
  width: 24px; height: 24px; border-radius: 7px;
  display: grid; place-items: center;
  background: var(--grad-brand); color: #fff; font-size: .76rem;
}
.dmetric { margin-bottom: 15px; }
.dmetric:last-child { margin-bottom: 0; }
.dmetric .mv {
  font-size: 1.5rem; font-weight: 800; letter-spacing: -0.03em;
  color: var(--navy-800); line-height: 1;
  display: flex; align-items: baseline; gap: 1px;
}
.dmetric .mv .u { font-size: .5em; color: var(--accent); font-weight: 700; }
.dmetric .mv .p { font-size: .6em; color: var(--accent); font-weight: 800; }
.dmetric .ml { font-size: .8rem; color: var(--ink-soft); margin-top: 4px; }
.dstage--accent { background: linear-gradient(160deg, rgba(37,99,235,.05), rgba(56,189,248,.07)); }
@media (max-width: 980px) {
  .dash-stages { grid-template-columns: repeat(2, 1fr); }
  .dstage { border-bottom: 1px solid var(--line); }
  .dstage:nth-child(2n) { border-right: none; }
}
@media (max-width: 520px) {
  .dash-stages { grid-template-columns: 1fr; }
  .dstage { border-right: none; }
}

/* ---------- PROCESS LOOP ---------- */
.process {
  display: grid;
  grid-template-columns: repeat(5, 1fr);
  gap: 14px;
  position: relative;
}
.pnode {
  text-align: center;
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 26px 18px;
  box-shadow: var(--shadow-sm);
  position: relative;
  transition: transform .3s var(--ease), box-shadow .3s;
}
.pnode:hover { transform: translateY(-4px); box-shadow: var(--shadow-md); }
.pnode .pn {
  width: 52px; height: 52px; margin: 0 auto 14px;
  border-radius: 50%;
  background: var(--grad-navy);
  color: var(--white);
  display: grid; place-items: center;
  font-weight: 800; font-size: 1.1rem;
  border: 2px solid rgba(56,189,248,.4);
}
.pnode h4 { margin: 0 0 6px; font-size: 1rem; color: var(--navy-800); font-weight: 700; }
.pnode p { margin: 0; font-size: .85rem; color: var(--ink-soft); }
@media (max-width: 900px) {
  .process { grid-template-columns: repeat(2, 1fr); }
}
@media (max-width: 520px) { .process { grid-template-columns: 1fr; } }

/* ---------- TARGET / SEGMENT GRID ---------- */
.seg {
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 22px;
  box-shadow: var(--shadow-sm);
  transition: transform .25s var(--ease), box-shadow .25s, border-color .25s;
}
.seg:hover { transform: translateY(-3px); box-shadow: var(--shadow-md); border-color: var(--blue-400); }
.seg .sh { display: flex; align-items: center; gap: 11px; margin-bottom: 12px; }
.seg .si {
  width: 40px; height: 40px; flex: none; border-radius: 11px;
  display: grid; place-items: center;
  background: linear-gradient(135deg, rgba(37,99,235,.12), rgba(56,189,248,.16));
  color: var(--accent);
}
.seg .si svg { width: 21px; height: 21px; }
.seg h4 { margin: 0; font-size: 1.02rem; font-weight: 700; color: var(--navy-800); }
.seg p { margin: 0; font-size: .9rem; color: var(--ink-soft); }
.seg .kw { margin-top: 13px; display: flex; flex-wrap: wrap; gap: 7px; }
.seg .kw span {
  font-size: .76rem; font-weight: 600; padding: 5px 11px; border-radius: 999px;
  background: var(--gray-100); color: var(--gray-600);
}

/* intent split */
.intent {
  display: grid; grid-template-columns: 1fr 1fr; gap: 20px;
}
.intent-card { border-radius: var(--radius); padding: 26px; border: 1px solid var(--line); }
.intent-card.info { background: var(--gray-50); }
.intent-card.conv { background: linear-gradient(160deg, rgba(37,99,235,.06), rgba(56,189,248,.09)); border-color: rgba(37,99,235,.2); }
.intent-card h4 { margin: 0 0 6px; font-size: 1.1rem; color: var(--navy-800); display: flex; align-items: center; gap: 9px; }
.intent-card .tagdot { width: 10px; height: 10px; border-radius: 50%; }
.intent-card.info .tagdot { background: var(--gray-400); }
.intent-card.conv .tagdot { background: var(--blue-500); }
.intent-card > p { margin: 0 0 16px; font-size: .92rem; color: var(--ink-soft); }
@media (max-width: 680px) { .intent { grid-template-columns: 1fr; } }

/* ---------- VALUE / SKILL list ---------- */
.skill-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 14px; }
.skill {
  display: flex; gap: 14px; align-items: flex-start;
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 20px 22px;
  box-shadow: var(--shadow-sm);
  transition: transform .25s var(--ease), box-shadow .25s, border-color .25s;
}
.skill:hover { transform: translateY(-3px); box-shadow: var(--shadow-md); border-color: var(--blue-400); }
.skill .ci {
  flex: none; width: 42px; height: 42px; border-radius: 12px;
  display: grid; place-items: center;
  background: var(--grad-brand); color: #fff;
  box-shadow: var(--shadow-blue);
}
.skill .ci svg { width: 21px; height: 21px; }
.skill h4 { margin: 0 0 4px; font-size: 1.02rem; color: var(--navy-800); font-weight: 700; }
.skill p { margin: 0; font-size: .88rem; color: var(--ink-soft); }
@media (max-width: 680px) { .skill-grid { grid-template-columns: 1fr; } }

/* ---------- Closing banner ---------- */
.closer {
  background: var(--grad-navy);
  border-radius: var(--radius-xl);
  padding: clamp(40px, 6vw, 72px);
  color: var(--white);
  position: relative;
  overflow: hidden;
  text-align: center;
}
.closer::before {
  content: "";
  position: absolute; inset: 0;
  background: radial-gradient(circle at 80% 10%, rgba(56,189,248,.25), transparent 55%),
              radial-gradient(circle at 10% 90%, rgba(37,99,235,.3), transparent 55%);
}
.closer .container, .closer-inner { position: relative; z-index: 1; }
.closer-quote {
  font-size: clamp(1.25rem, 2.6vw, 1.9rem);
  font-weight: 700;
  line-height: 1.45;
  letter-spacing: -0.02em;
  max-width: 900px;
  margin: 0 auto;
  text-wrap: balance;
}
.closer-quote .gradient-text { background: var(--grad-text); -webkit-background-clip: text; background-clip: text; -webkit-text-fill-color: transparent; }
.closer .mark {
  font-size: 3rem; line-height: 1; color: rgba(56,189,248,.5);
  font-family: Georgia, serif; margin-bottom: 8px; display: block;
}

/* ---------- Feature row (valuetouch) ---------- */
.feat {
  display: flex; gap: 18px; align-items: flex-start;
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 26px;
  box-shadow: var(--shadow-sm);
  transition: transform .3s var(--ease), box-shadow .3s, border-color .3s;
  height: 100%;
}
.feat:hover { transform: translateY(-4px); box-shadow: var(--shadow-md); border-color: var(--blue-400); }
.feat .fi {
  flex: none; width: 50px; height: 50px; border-radius: 14px;
  display: grid; place-items: center;
  background: linear-gradient(135deg, rgba(37,99,235,.12), rgba(56,189,248,.16));
  color: var(--accent);
}
.feat .fi svg { width: 25px; height: 25px; }
.feat h3 { margin: 0 0 8px; font-size: 1.12rem; color: var(--navy-800); font-weight: 700; }
.feat p { margin: 0; font-size: .94rem; color: var(--ink-soft); }
.feat .price {
  display: inline-flex; align-items: baseline; gap: 3px; margin-top: 12px;
  font-weight: 800; color: var(--accent); font-size: 1.15rem; letter-spacing: -0.02em;
}
.feat .price small { font-size: .72rem; color: var(--ink-faint); font-weight: 600; }

/* ---------- Callout ---------- */
.callout {
  display: flex; gap: 16px; align-items: flex-start;
  background: linear-gradient(120deg, rgba(37,99,235,.07), rgba(56,189,248,.09));
  border: 1px solid rgba(37,99,235,.22);
  border-radius: var(--radius);
  padding: 24px 26px;
}
.callout .ci {
  flex: none; width: 44px; height: 44px; border-radius: 12px;
  display: grid; place-items: center;
  background: var(--grad-brand); color: #fff; box-shadow: var(--shadow-blue);
}
.callout .ci svg { width: 22px; height: 22px; }
.callout p { margin: 0; font-size: 1rem; color: var(--navy-800); font-weight: 600; line-height: 1.6; }
.callout p b { color: var(--accent); }

/* ---------- ValueTouch service mock ---------- */
.vt-mock {
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  box-shadow: var(--shadow-lg);
  overflow: hidden;
}
.vt-bar {
  display: flex; align-items: center; gap: 10px;
  padding: 14px 18px;
  background: var(--grad-navy);
  color: #fff;
}
.vt-bar .lg { width: 26px; height: 26px; border-radius: 8px; background: var(--grad-brand); display: grid; place-items: center; font-size: .62rem; font-weight: 800; }
.vt-bar b { font-size: .92rem; letter-spacing: -0.01em; }
.vt-bar .url { margin-left: auto; font-size: .72rem; color: rgba(226,232,240,.7); }
.vt-body { padding: 22px; }
.vt-search {
  display: flex; align-items: center; gap: 10px;
  border: 1px solid var(--line);
  border-radius: 12px;
  padding: 12px 14px;
  font-size: .9rem; color: var(--ink-soft);
  background: var(--gray-50);
}
.vt-search svg { width: 18px; height: 18px; color: var(--ink-faint); flex: none; }
.vt-result {
  margin-top: 16px;
  border-radius: var(--radius);
  padding: 22px;
  background: linear-gradient(160deg, rgba(37,99,235,.07), rgba(56,189,248,.1));
  border: 1px solid rgba(37,99,235,.18);
}
.vt-result .lab { font-size: .8rem; font-weight: 700; color: var(--accent); letter-spacing: .02em; }
.vt-result .big { font-size: clamp(1.8rem,4vw,2.4rem); font-weight: 800; letter-spacing: -0.03em; color: var(--navy-800); margin: 4px 0 2px; display:flex; align-items:baseline; gap:3px; }
.vt-result .big .u { font-size: .5em; color: var(--accent); }
.vt-result .range { font-size: .82rem; color: var(--ink-soft); }
.vt-refs { display: flex; gap: 10px; margin-top: 14px; flex-wrap: wrap; }
.vt-ref { flex: 1 1 0; min-width: 110px; background: #fff; border: 1px solid var(--line); border-radius: 10px; padding: 11px 13px; }
.vt-ref .k { font-size: .72rem; color: var(--ink-faint); }
.vt-ref .v { font-size: 1rem; font-weight: 700; color: var(--navy-800); margin-top: 2px; }
.vt-purpose { margin-top: 16px; }
.vt-purpose .pt { font-size: .8rem; font-weight: 700; color: var(--ink-soft); margin-bottom: 9px; }
.vt-chips { display: flex; flex-wrap: wrap; gap: 7px; }
.vt-chips span { font-size: .78rem; font-weight: 600; padding: 7px 13px; border-radius: 999px; border: 1px solid var(--line); color: var(--gray-600); background: #fff; white-space: nowrap; }
.vt-chips span.on { background: var(--grad-brand); color: #fff; border-color: transparent; box-shadow: var(--shadow-blue); }
.vt-cta {
  margin-top: 16px; width: 100%;
  display: flex; align-items: center; justify-content: center; gap: 8px;
  background: var(--grad-brand); color: #fff;
  border: none; border-radius: 12px; padding: 14px; font-weight: 700; font-size: .95rem; cursor: pointer;
  box-shadow: var(--shadow-blue);
}

/* ---------- AVM vs 감정평가 compare ---------- */
.compare { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; }
.compare .col { border-radius: var(--radius); padding: 24px; border: 1px solid var(--line); }
.compare .col.avm { background: var(--gray-50); }
.compare .col.app { background: linear-gradient(160deg, rgba(37,99,235,.06), rgba(56,189,248,.08)); border-color: rgba(37,99,235,.2); }
.compare .col h4 { margin: 0 0 4px; font-size: 1.05rem; color: var(--navy-800); display: flex; align-items: center; gap: 8px; }
.compare .col .tag { font-size: .72rem; font-weight: 700; padding: 3px 10px; border-radius: 999px; }
.compare .col.avm .tag { background: var(--gray-200); color: var(--gray-600); }
.compare .col.app .tag { background: var(--grad-brand); color: #fff; }
.compare .col ul { margin-top: 14px; display: flex; flex-direction: column; gap: 10px; }
.compare .col li { position: relative; padding-left: 22px; font-size: .92rem; color: var(--ink-soft); }
.compare .col li::before { content: ""; position: absolute; left: 4px; top: 8px; width: 7px; height: 7px; border-radius: 50%; background: var(--gray-400); }
.compare .col.app li::before { background: var(--blue-500); }
@media (max-width: 680px) { .compare { grid-template-columns: 1fr; } }

/* two-col with media */
.split { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(30px,4vw,56px); align-items: center; }
@media (max-width: 860px) {
  .hero-grid { grid-template-columns: 1fr; }
  .split { grid-template-columns: 1fr; }
  .hero-stats { grid-template-columns: repeat(2,1fr); gap: 22px; }
}
@media (max-width: 480px) {
  .hero-stats { grid-template-columns: 1fr 1fr; }
}

/* =========================================================
   FULL-FUNNEL STRATEGY page components
   ========================================================= */

/* ---------- Horizontal funnel ribbon (8 stages) ---------- */
.ribbon {
  display: flex;
  align-items: stretch;
  gap: 10px;
  flex-wrap: wrap;
  counter-reset: rib;
}
.rib {
  position: relative;
  flex: 1 1 0;
  min-width: 130px;
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 20px 16px 18px;
  box-shadow: var(--shadow-sm);
  opacity: 0;
  transform: translateY(14px);
  transition: opacity .5s var(--ease), transform .5s var(--ease), box-shadow .3s, border-color .3s;
}
.rib.is-lit { opacity: 1; transform: none; }
.rib:hover { box-shadow: var(--shadow-md); border-color: var(--blue-400); transform: translateY(-4px); }
.rib .rn {
  width: 30px; height: 30px;
  border-radius: 9px;
  background: var(--grad-brand);
  color: #fff;
  display: grid; place-items: center;
  font-weight: 800; font-size: .82rem;
  margin-bottom: 12px;
}
.rib .rt { font-size: .96rem; font-weight: 700; color: var(--navy-800); letter-spacing: -0.01em; line-height: 1.35; }
.rib .rd { margin-top: 5px; font-size: .8rem; color: var(--ink-faint); }
.rib::after {
  content: "";
  position: absolute;
  right: -8px; top: 50%;
  width: 14px; height: 14px;
  border-top: 2px solid var(--blue-400);
  border-right: 2px solid var(--blue-400);
  transform: translateY(-50%) rotate(45deg);
  z-index: 2;
}
.rib:last-child::after { display: none; }
.rib.goal { background: var(--grad-navy); border-color: transparent; }
.rib.goal .rt { color: #fff; }
.rib.goal .rd { color: rgba(125,211,252,.9); }
.rib.goal .rn { background: var(--hero-red, #ff2433); }
@media (max-width: 1000px) {
  .rib { flex: 1 1 calc(25% - 10px); }
  .rib:nth-child(4)::after { display: none; }
}
@media (max-width: 720px) {
  .rib { flex: 1 1 calc(50% - 10px); }
  .rib::after { display: none; }
}
@media (max-width: 420px) { .rib { flex: 1 1 100%; } }

/* ---------- Segment × Intent matrix ---------- */
.matrix {
  width: 100%;
  border: 1px solid var(--line);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: var(--shadow-md);
  background: var(--white);
}
.matrix-row {
  display: grid;
  grid-template-columns: 1.15fr 1fr 1.5fr 1.2fr;
  border-bottom: 1px solid var(--line);
}
.matrix-row:last-child { border-bottom: none; }
.matrix-row.head {
  background: var(--grad-navy);
  color: #fff;
}
.matrix-row.head .mcell { font-size: .82rem; font-weight: 700; letter-spacing: .04em; color: rgba(226,232,240,.95); text-transform: uppercase; }
.matrix-row:not(.head):hover { background: var(--gray-50); }
.mcell { padding: 18px 20px; border-right: 1px solid var(--line); display: flex; flex-direction: column; gap: 6px; justify-content: center; }
.matrix-row.head .mcell { border-right-color: rgba(255,255,255,.12); }
.mcell:last-child { border-right: none; }
.mcell .seg-name { font-weight: 700; color: var(--navy-800); font-size: .98rem; }
.mcell .seg-trait { font-size: .82rem; color: var(--ink-faint); }
.mcell .intent-pill {
  align-self: flex-start;
  font-size: .78rem; font-weight: 700; padding: 4px 11px; border-radius: 999px;
}
.intent-pill.t1 { background: rgba(100,116,139,.14); color: var(--gray-600); }
.intent-pill.t2 { background: rgba(56,189,248,.16); color: #0369a1; }
.intent-pill.t3 { background: rgba(37,99,235,.14); color: var(--blue-600); }
.mcell .msg { font-size: .9rem; color: var(--ink); font-weight: 500; line-height: 1.5; }
.mcell .cta-tag {
  align-self: flex-start;
  display: inline-flex; align-items: center; gap: 6px;
  font-size: .84rem; font-weight: 700; color: var(--accent);
  background: linear-gradient(120deg, rgba(37,99,235,.08), rgba(56,189,248,.1));
  border: 1px solid rgba(37,99,235,.18);
  border-radius: 9px; padding: 7px 12px;
}
.mcell .cta-tag svg { width: 14px; height: 14px; }
@media (max-width: 820px) {
  .matrix { background: transparent; border: none; box-shadow: none; overflow: visible; }
  .matrix-row.head { display: none; }
  .matrix-row { grid-template-columns: 1fr; border: 1px solid var(--line); border-radius: var(--radius); margin-bottom: 14px; box-shadow: var(--shadow-sm); background: var(--white); overflow: hidden; }
  .mcell { border-right: none; border-bottom: 1px solid var(--line); }
  .mcell:last-child { border-bottom: none; }
  .mcell::before { content: attr(data-label); font-size: .72rem; font-weight: 700; letter-spacing: .04em; color: var(--ink-faint); text-transform: uppercase; }
}

/* ---------- Intent keyword groups (3) ---------- */
.kwg { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.kwg-card { border-radius: var(--radius); border: 1px solid var(--line); padding: 24px; background: var(--white); box-shadow: var(--shadow-sm); transition: transform .25s var(--ease), box-shadow .25s; }
.kwg-card:hover { transform: translateY(-3px); box-shadow: var(--shadow-md); }
.kwg-card .kh { display: flex; align-items: center; gap: 9px; margin-bottom: 6px; }
.kwg-card .kh .dot { width: 11px; height: 11px; border-radius: 50%; }
.kwg-card.k1 .kh .dot { background: var(--gray-400); }
.kwg-card.k2 .kh .dot { background: var(--cyan-400); }
.kwg-card.k3 .kh .dot { background: var(--blue-600); }
.kwg-card h4 { margin: 0; font-size: 1.04rem; font-weight: 700; color: var(--navy-800); }
.kwg-card .kdesc { font-size: .84rem; color: var(--ink-faint); margin: 0 0 14px; }
.kwg-card .kws { display: flex; flex-direction: column; gap: 8px; }
.kwg-card .kws span { font-size: .9rem; font-weight: 600; color: var(--navy-700); background: var(--gray-100); border-radius: 8px; padding: 9px 13px; }
.kwg-card.k3 .kws span { background: linear-gradient(120deg, rgba(37,99,235,.08), rgba(56,189,248,.1)); color: var(--blue-600); }
@media (max-width: 820px) { .kwg { grid-template-columns: 1fr; } }

/* ---------- Channel cards (4 big) ---------- */
.chan-card {
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  padding: 30px;
  box-shadow: var(--shadow-sm);
  position: relative;
  transition: transform .3s var(--ease), box-shadow .3s, border-color .3s;
  height: 100%;
  display: flex;
  flex-direction: column;
}
.chan-card:hover { transform: translateY(-5px); box-shadow: var(--shadow-md); border-color: var(--blue-400); }
.chan-head { display: flex; align-items: flex-start; gap: 15px; margin-bottom: 18px; }
.chan-ic {
  flex: none; width: 52px; height: 52px; border-radius: 14px;
  display: grid; place-items: center;
  background: var(--grad-brand); color: #fff; box-shadow: var(--shadow-blue);
}
.chan-ic svg { width: 26px; height: 26px; }
.chan-head .ct { display: flex; flex-direction: column; }
.chan-head .cn { font-size: 1.2rem; font-weight: 800; color: var(--navy-800); letter-spacing: -0.02em; }
.chan-head .cr { font-size: .85rem; color: var(--accent); font-weight: 600; margin-top: 2px; }
.chan-card .ex-label { font-size: .76rem; font-weight: 700; letter-spacing: .05em; color: var(--ink-faint); text-transform: uppercase; margin: 0 0 11px; }
.chan-card ul { display: flex; flex-direction: column; gap: 9px; margin-bottom: 18px; }
.chan-card li { position: relative; padding-left: 22px; font-size: .93rem; color: var(--ink-soft); }
.chan-card li::before { content: ""; position: absolute; left: 3px; top: 8px; width: 7px; height: 7px; border-radius: 2px; background: var(--cyan-400); transform: rotate(45deg); }
.chan-card .ctas { margin-top: auto; padding-top: 16px; border-top: 1px solid var(--line); display: flex; flex-wrap: wrap; gap: 8px; }
.chan-card .ctas span { font-size: .82rem; font-weight: 700; color: var(--accent); background: linear-gradient(120deg, rgba(37,99,235,.08), rgba(56,189,248,.1)); border: 1px solid rgba(37,99,235,.18); border-radius: 9px; padding: 7px 13px; }
@media (max-width: 820px) { .chan-grid { grid-template-columns: 1fr !important; } }

/* ---------- Growth loop (circular) ---------- */
.loop {
  position: relative;
  width: min(520px, 92vw);
  aspect-ratio: 1;
  margin: 0 auto;
}
.loop-ring {
  position: absolute; inset: 12%;
  border: 2px dashed rgba(37,99,235,.3);
  border-radius: 50%;
}
.loop-core {
  position: absolute; left: 50%; top: 50%;
  transform: translate(-50%,-50%);
  width: 40%; aspect-ratio: 1;
  border-radius: 50%;
  background: var(--grad-navy);
  color: #fff;
  display: grid; place-items: center;
  text-align: center;
  box-shadow: var(--shadow-lg);
  padding: 16px;
}
.loop-core b { font-size: 1.1rem; font-weight: 800; letter-spacing: -0.01em; display: block; }
.loop-core span { font-size: .76rem; color: rgba(125,211,252,.9); font-weight: 600; }
.loop-node {
  position: absolute;
  left: 50%; top: 50%;
  width: 92px;
  margin-left: -46px;
  margin-top: -27px;
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: 12px;
  padding: 9px 6px;
  text-align: center;
  box-shadow: var(--shadow-sm);
  transition: transform .3s var(--ease), box-shadow .3s, border-color .3s;
}
.loop-node:hover { box-shadow: var(--shadow-md); border-color: var(--blue-400); }
.loop-node b { display: block; font-size: .7rem; font-weight: 800; color: var(--accent); }
.loop-node span { font-size: .82rem; font-weight: 700; color: var(--navy-800); }
/* 7 nodes positioned around circle via rotate+translate then counter-rotate the inner */
.loop-node { transform: rotate(var(--a)) translate(var(--r, 220px)) rotate(calc(-1 * var(--a))); }
@media (max-width: 560px) {
  .loop { width: 100%; }
  .loop-node { --r: 38vw; width: 76px; margin-left: -38px; }
  .loop-node span { font-size: .74rem; }
  .loop-core b { font-size: .95rem; }
}

/* ---------- Loop fallback: vertical list on very small ---------- */
.loop-list { display: none; }
@media (max-width: 380px) {
  .loop { display: none; }
  .loop-list { display: grid; gap: 10px; }
  .loop-list .li { display: flex; gap: 12px; align-items: center; background: var(--white); border: 1px solid var(--line); border-radius: 12px; padding: 12px 16px; box-shadow: var(--shadow-sm); }
  .loop-list .li b { width: 26px; height: 26px; border-radius: 7px; background: var(--grad-brand); color: #fff; display: grid; place-items: center; font-size: .8rem; flex: none; }
}